Wednesday, December 21, 2016

Using a value rule to restrict the data you collect



What is a value rule?

Validation rules are used to restrict data input by specifying a criterion that all valid field values must meet. These validations work while the visitor is filling in the form, before it is submitted.
There are common field validations we all know, such as an “email validation”. In this validation the email field is checked and an error message is given if the format of the email address is not correct. In addition, there are custom field validations a form owner can decide to apply specifically on his form in order to collect a certain kind of data.

learn more about how to use the value rule

Saturday, December 10, 2016

Customize your form using automated response email


What is a response email?

An auto response is an email that is sent back to the person who just filled in your form. It is sent back automatically and is also referred to as “autoresponder”.
The autoresponder email message can contain a custom note, acknowledging you have received the form entry, a copy of the data that was submitted, other information & links to related topics and so on.
read more about How to Improve conversions using an automated response email

Monday, December 5, 2016

Optimize your form with conditional logic




What is conditional logic?
“Conditional” according to wikipedia is “In computer science, conditional statements, conditional expressions and conditional constructs are features of a programming language, which perform different computations or actions depending on whether a programmer-specified boolean condition evaluates to true or false. Apart from the case of branch predication, this is always achieved by selectively altering the control flow based on some condition.”

Find out more about how to Optimize your form with conditional logic

Sunday, November 27, 2016

Using a web form wizard is the easiest way to create an online form



It only takes 4 steps to create your form!


We have just added a new tool to our form builder, which we think will be of great use to our users: a 4 step wizard to create a new form.While creating a new form from scratch (also known as “blank” in our form builder) is simple enough, using a wizard simplifies things even more. It allows the user to build an online form more swiftly: without drag & drop and without dealing too much with element properties. 
read more about the formtitan new form wizard

Sunday, November 20, 2016

Facebook lead ads VS Landing pages - which is the better option?


The landing pages and facebook lead ads are both prominent online advertising methods.

But which is a better advertising tool? Which should you use for your campaign? while some will tell you that landing pages are better, others would swear that the facebook lead ads will give better results. So which one is a better option?
There are endless articles on Landing Page optimization, and on facebook lead ads as well, so in order to get a clearer picture, we need to look over the advantages and disadvantages of both.
Read more on Facebook leads VS. Landing pages

Monday, November 14, 2016

Facebook Lead Ads for improving conversions


Why advertise on Facebook?

Besides facebook being one of the most popular social networks, it has great capabilities for
advertising. According to “wordStream” blog, Facebook has a user base larger than the population of China! With 1.49 billion members worldwide”. They also list other advantages such as pricing (“Facebook ads tend to cost a fraction of what other online marketing channels cost”), ads variety (Provides “tons of different ad types”) and targeting skills (“Facebook targeting capabilities is beyond belief”).

Read more about Why you should consider using facebook lead ads.

Sunday, November 6, 2016

Optimize your form with a custom thank you message


What is a Thank you message?

The Thank you message is a on screen message that appears right after the form is submitted. 
When You are creating an online form you need to create a thank you message.

Find out more about the thank you message, what it is for and how to use it
in the following article "thank you message and thank you page"

Thursday, November 3, 2016

Article about FormTitan in techulator.com

There is an article out about us in http://www.techulator.com.  
Here you can build your forms very easily. Read to know about the simple form designing tool FormTitan. Unless form design is your profession, you will definitely find it difficult. Most people who do not have programming skill, frown at the complications of some online form design software, because even simple tasks take lots of their effort and time.
You can read the whole article here : FormTitan - Create professional form designs

Sunday, October 30, 2016

Optimize Your Landing Page with Auto Translate


What is a Landing Page?

Before we try and understand why translating a landing page is so important, we should first remind ourselves the meaning and functionality of the landing page.
A landing page is a webpage that is displayed when a potential customer clicks an ad or a result link in a search engine. This landing page usually displays content that is a relevant extension of the advertisement or link. This page is of great importance to your business. It determines whether a potential client will make a purchase or convert into an actual lead.

Read more about optimization with auto translate

Thursday, October 20, 2016

Use the spell checker to optimize your form


The Spell check is important

Do you understand the importance of spell checking your online form? Do you understand the Impact a mistake can have on your landing page conversion?
Your landing pages, or even the simplest forms in your web pages, play a big role in maintaining as well as bettering your sales and business reputation. If there is a typo or spelling mistake in your landing page it has a great effect on the impression you give.
Read more about optimizing with a spell checker

Sunday, October 9, 2016

How to optimize your lamding page with a Live Chat



There are many ways to improve your landing page conversion rate: an eye catching design, a noticeable CTA button, few fields, fewer mandatory fields, social auto filler, etc. Another way to boost your conversion is adding a live chat to your landing page.

What is a live chat?
According to Webopedia "Live support is a Web service that allows businesses to communicate, or chat, in real time with visitors to their Web site. Live support applications are commonly used to provide immediate customer support and information to clients and customers".

Read more about Optimization with live chat

Monday, October 3, 2016

Use Social autofill to improve conversions


Don't make your visitores afraid of filling in forms

No one likes filling in forms. Especially if you need to enter the same data again and again in different websites. It is repetitive, tiring & off putting. But what if you could automatically fill in the data by using data you have already entered somewhere else? This is exactly what Social autofill is all about: it lets you connect to a chosen social network and get the data from them.

Read more about how to Use Social autofill to improve conversions.

Monday, September 19, 2016

CTA button Contrast VS. Color



The CTA button is a very important element in your landing page. Any goal or target you may have set for your page - it should all lead to this button. Sign up, feedback, order, download, buy etc. these are all the target actions you want your visitor to do in your page.
There are many ways to lead the visitors to the button and get this done - one of them is Contrast.

Read more about the CTA button contrast

Wednesday, September 14, 2016

FormTitan is an Alternative to form builders: Wufoo, Jotform, Formstack


It has become very common to create your own web forms with an online form builder. What was not long ago the territory of programmers has become another DIY zone thanks to online form builder tools.
There are many online form builders to choose from, each has its own strengths and weaknesses. The variety of tools may be confusing however if you look closely at the differences you can find the right tool for yourself.
We have taken the liberty to make a comparison between 4 top online form builders, in order to make the differences more apparent.
The following online form builders are considered to be alternatives for one another:
Wufoo, jotform, formstack & Formtitan.
Read more on how FormTitan is an alternative to Jotform,Wufoo and Formstack

Version Unleashed


Wednesday, September 7, 2016

Optimize your CTA (Call-To-Action) button


What is a CTA?

CTA is an acronym for “call to action”. It is a term used in marketing as an instruction to provoke a response. It usually includes a verb to make an active sentence. like: “call us now” or “find out more”. In web forms, a CTA is used as a banner, button or promoting text that tries to get the user to submit your form. Converting him into a lead and later into a customer.
Because you may have lots of visitors on your page, but if you can’t convert them into customers it doesn’t mean anything. It is up to you to let your visitors know what it is you want them to do. It is up to you to convince them.
Now that we’ve determined what we want our users to do when they get to our site, the next step is simply telling them to do it.

Tuesday, August 23, 2016

15 Most Efficient Ways to Increase Your Conversion Rates

A common question asked from Internet Marketers on a day to day basis is that “How do you generate leads?” to which most of them answer by saying “Placing an attractive and high-converting lead generation form on the landing page”. Well, they are quite correct as lead generation through eye-catching forms has become quite a commonplace these days. It has become so famous, that according to a SalesForce study, “companies that excel at lead nurturing generate 50 percent more sales-ready leads at 33 percent lower cost”. This makes your lead generation form quite simply a gateway between your site and your visitors. 
BUT, is it possible for you to ensure that your lead generation form is accurately optimized for your visitors?

Read more about how to increase your conversion rate in 15 efficient ways

Monday, July 25, 2016

A/B testing and the presidential campaign




 A/B testing and the presidential campaign

Why what works so well for an online form won't work when it

comes to choosing a president?



A/B testing is a great thing.  It lets you compare alternatives and make better decisions.  In this short post we want to demonstrate the benefits of a/b testing by comparing testing for online forms with using a/b testing for choosing the best candidate in a political campaign.   As you can imagine, it won’t be so simple for the latter.


A/B testing background
A/B testing is a simple way to compare two things in order to find out which one of them works better.  In most scenarios, once you figure out which one is your “winner” you stick with it, and get rid of the other.  The treatment for the winner as well as the loser is probably where the similarity between running an a/b test for an online page and a presidential candidate starts and unfortunately ends.


Making only one change
When running an a/b test for an online form, it's important to make one change at a time.  Do not change both your key message and your background image,  otherwise you will not know which change made the difference.  If you are using a tool that supports multi variant testing (a/b/c/d test)  you can test more versions in one run.  But still you need to make sure that you understand what variants you are testing. e.g. if you want to test two variants such as message and background, four versions will cover all the options you need to test.    In a presidential campaign it's very different.   Imagine running a test for “version” Trump vs. “version” Clinton…  However, even if you could run such a test, you would be testing two completely different versions. You won’t have the luxury of controlling internal variants such as candidate’s recklessness, smartness, loudness, maturity, record, experience, etc.   


Concurrency, running the test simultaneously
One of the important elements in an a/b test is that you should try to minimize and control all aspects of the test. I.e.    You don’t want to test version A for one month and version B in the next month since there may be some other factors (like seasonality) which would impact the results.  So ideally, when testing an online form you want to serve one version of your form to one user, and another version of the form to the next user and so on.   Now think about presidency:  Can you imagine trying out Trump for one day, Clinton the next day, back to Trump and so on?  Obviously that would not work well.


How to measure success and conversion rates
Measuring success for online forms is easy:  their goal is to convert, so all you need is to count the number of visitors who submit version A out of all visitors to that form.  Do the same for version B, compare the rates and you have your winner.   Its also very easy to present the results of such a test in a graph or a dashboard.  Many times, a short glimpse is all you’ll need in order to see if you have a clear winner.    But what about candidates for presidency?  How do you measure success?  E.g. a president who acts to enforce gun controls would be considered ‘success’ for some and ‘failure’ for others.  Same for a president who passes a health care reform or who sends US troop overseas.   So even if you could run an a/b test among presidents, it would be much more difficult to decide on a winner.


To sum up,  while a/b testing is a great practice for testing landing pages and online forms it does not land itself to use for selecting your candidate for presidency.   More seriously, if you have a decision making situation in which you have several options or “versions”, check yourself :
  • Do you need only one winner and should get rid of other less effective options
  • Can you set a clear goal to help you compare and decide on a winner
  • Can you run a short-time test to compare the options while controlling all external influences

If you answered yes to the above questions, you should consider trying out a/b testing!

A/B testing and the presidential campaign



A/B testing and the presidential campaign

Why what works so well for an online form won't work when it

comes to choosing a president?



A/B testing is a great thing.  It lets you compare alternatives and make better decisions.  In this short post we want to demonstrate the benefits of a/b testing by comparing testing for online forms with using a/b testing for choosing the best candidate in a political campaign.   As you can imagine, it won’t be so simple for the latter.


A/B testing background
A/B testing is a simple way to compare two things in order to find out which one of them works better.  In most scenarios, once you figure out which one is your “winner” you stick with it, and get rid of the other.  The treatment for the winner as well as the loser is probably where the similarity between running an a/b test for an online page and a presidential candidate starts and unfortunately ends.


Making only one change
When running an a/b test for an online form, it's important to make one change at a time.  Do not change both your key message and your background image,  otherwise you will not know which change made the difference.  If you are using a tool that supports multi variant testing (a/b/c/d test)  you can test more versions in one run.  But still you need to make sure that you understand what variants you are testing. e.g. if you want to test two variants such as message and background, four versions will cover all the options you need to test.    In a presidential campaign it's very different.   Imagine running a test for “version” Trump vs. “version” Clinton…  However, even if you could run such a test, you would be testing two completely different versions. You won’t have the luxury of controlling internal variants such as candidate’s recklessness, smartness, loudness, maturity, record, experience, etc.   


Concurrency, running the test simultaneously
One of the important elements in an a/b test is that you should try to minimize and control all aspects of the test. I.e.    You don’t want to test version A for one month and version B in the next month since there may be some other factors (like seasonality) which would impact the results.  So ideally, when testing an online form you want to serve one version of your form to one user, and another version of the form to the next user and so on.   Now think about presidency:  Can you imagine trying out Trump for one day, Clinton the next day, back to Trump and so on?  Obviously that would not work well.


How to measure success and conversion rates
Measuring success for online forms is easy:  their goal is to convert, so all you need is to count the number of visitors who submit version A out of all visitors to that form.  Do the same for version B, compare the rates and you have your winner.   Its also very easy to present the results of such a test in a graph or a dashboard.  Many times, a short glimpse is all you’ll need in order to see if you have a clear winner.    But what about candidates for presidency?  How do you measure success?  E.g. a president who acts to enforce gun controls would be considered ‘success’ for some and ‘failure’ for others.  Same for a president who passes a health care reform or who sends US troop overseas.   So even if you could run an a/b test among presidents, it would be much more difficult to decide on a winner.


To sum up,  while a/b testing is a great practice for testing landing pages and online forms it does not land itself to use for selecting your candidate for presidency.   More seriously, if you have a decision making situation in which you have several options or “versions”, check yourself :
  • Do you need only one winner and should get rid of other less effective options
  • Can you set a clear goal to help you compare and decide on a winner
  • Can you run a short-time test to compare the options while controlling all external influences

If you answered yes to the above questions, you should consider trying out a/b testing!

A/B testing and the presidential campaign



A/B testing and the presidential campaign

Why what works so well for an online form won't work when it

comes to choosing a president?



A/B testing is a great thing.  It lets you compare alternatives and make better decisions.  In this short post we want to demonstrate the benefits of a/b testing by comparing testing for online forms with using a/b testing for choosing the best candidate in a political campaign.   As you can imagine, it won’t be so simple for the latter.


A/B testing background
A/B testing is a simple way to compare two things in order to find out which one of them works better.  In most scenarios, once you figure out which one is your “winner” you stick with it, and get rid of the other.  The treatment for the winner as well as the loser is probably where the similarity between running an a/b test for an online page and a presidential candidate starts and unfortunately ends.


Making only one change
When running an a/b test for an online form, it's important to make one change at a time.  Do not change both your key message and your background image,  otherwise you will not know which change made the difference.  If you are using a tool that supports multi variant testing (a/b/c/d test)  you can test more versions in one run.  But still you need to make sure that you understand what variants you are testing. e.g. if you want to test two variants such as message and background, four versions will cover all the options you need to test.    In a presidential campaign it's very different.   Imagine running a test for “version” Trump vs. “version” Clinton…  However, even if you could run such a test, you would be testing two completely different versions. You won’t have the luxury of controlling internal variants such as candidate’s recklessness, smartness, loudness, maturity, record, experience, etc.   


Concurrency, running the test simultaneously
One of the important elements in an a/b test is that you should try to minimize and control all aspects of the test. I.e.    You don’t want to test version A for one month and version B in the next month since there may be some other factors (like seasonality) which would impact the results.  So ideally, when testing an online form you want to serve one version of your form to one user, and another version of the form to the next user and so on.   Now think about presidency:  Can you imagine trying out Trump for one day, Clinton the next day, back to Trump and so on?  Obviously that would not work well.


How to measure success and conversion rates
Measuring success for online forms is easy:  their goal is to convert, so all you need is to count the number of visitors who submit version A out of all visitors to that form.  Do the same for version B, compare the rates and you have your winner.   Its also very easy to present the results of such a test in a graph or a dashboard.  Many times, a short glimpse is all you’ll need in order to see if you have a clear winner.    But what about candidates for presidency?  How do you measure success?  E.g. a president who acts to enforce gun controls would be considered ‘success’ for some and ‘failure’ for others.  Same for a president who passes a health care reform or who sends US troop overseas.   So even if you could run an a/b test among presidents, it would be much more difficult to decide on a winner.


To sum up,  while a/b testing is a great practice for testing landing pages and online forms it does not land itself to use for selecting your candidate for presidency.   More seriously, if you have a decision making situation in which you have several options or “versions”, check yourself :
  • Do you need only one winner and should get rid of other less effective options
  • Can you set a clear goal to help you compare and decide on a winner
  • Can you run a short-time test to compare the options while controlling all external influences

If you answered yes to the above questions, you should consider trying out a/b testing!

Saturday, July 23, 2016

Optimize your landing page and pay less for PPC adwords

pay less for PPC

Many marketers are seeking web traffic by using a mix of search engine optimization (SEO) techniques, content marketing and paid campaigns. Businesses have grown to learn the importance of using experts to help them with SEO, PPC and social media advertising. Most marketers also understand the importance of using landing pages and instead of driving traffic to a general purpose website, use a campaign-specific landing page. Unfortunately, many marketers still neglect to acknowledge the role which the quality of their landing page plays in their overall campaign.
Read more about how to pay less for your PPC adwords campaigns with an optimized landing page

Sunday, July 17, 2016

Build a landing page with an online form builder


Why is a landing page different from any other page on your web site? It differs because it has a very specific purpose: it's your first point of interaction with visitors. Its design will determine if visitors stay “on ground” or bounce away within seconds from landing. Landing pages are so important, that you’ll find platforms dedicated only for their creation. In this post we’ll address the needs from such a platform and how (if at all) it differs from general purpose online form builders.
Read more on how to create a landing page with formtitan form builder

Tuesday, July 12, 2016

Conversion rate optimization turns Online forms visitors to leads


Do you know your goals?

From an online form perspective the answer is simple: to get the best conversion rate you can.
Conversion rate is simply the ratio between those visitors who submit a form to everyone who was exposed to it. So ideally you want every visitor to fill your form and submit it, translating into a 100% conversion rate. Unfortunately in most cases conversion rate would be a single digit number or low two digits. Most people just abandon the form within seconds after being exposed to it. This post is about the visitors who abandon, and what can you do to change their minds.
Read more about Online forms optimization

Saturday, July 9, 2016

Manage your data more efficiently - push to Google Documents

Every form submission is emailed to you, However you may also want to record it in a file.
With our Google Document integration, you can automatically push all your submission data into a single google doc. The file is updated in real time and can serve you for sharing and collaboration. We recommend you set it using a dedicated google account which is solely associated with your form. If you choose so, you will still get an email for each new submission, but it will also be automatically inserted into the google doc you set. Learn more on how to Manage your data using our Google Documents

Wednesday, July 6, 2016

Top 20 DIY expert secrets to optimize online forms

optimization top 20 secrets

Did you ever get help from a conversion rate expert? Look it up in google, there are quite a few of them and for a good reason: Improving conversion rates is one of the most important tasks for anyone with web presence. In this short post we will share with you some of their secrets and show you how you can improve online form conversions on your own.
Read all 20 conversion rate optimization expert secrets that you can do yourself

Tuesday, July 5, 2016

online forms' integration with Google Sheets

Google Sheets integration
With this integration you can easily send data directly from your form submissions into a spreadsheet of your choice within your google account. Collect data from your form and use it in real time as you use your other google Sheets. Like with any other google document or sheet you can also share it and collaborate in real time. You can set it this integration using a dedicated google account which is solely dedicated to data associated with your form. You will still get an email from us for each new submission (unless you opt not) , but the data will also be automatically inserted into your google sheets.
Learn more about Enabling online forms with Google Sheets integration



Integrate your online form with Google Contacts


If you use a form to capture valuable contact information You may want to push the contact information directly into your google contacts. Create new contacts directly from your form and use them as you use your other google contacts. You can set it using a dedicated google account which is solely dedicated to contacts associated with your form. You will still get an email for each new submission, but it will also be automatically inserted into your google contacts.
Read more about how to Enable online forms with Google Contacts integration

Thursday, June 30, 2016

Top 10 form optimization mistakes and how to avoid them


We all make mistakes, that’s how most of us learn. However Conversion rate optimization (CRO) is all about getting more out of your traffic. If you are not familiar with it, take a look at our 
intro to CRO. In this short post we will cover some of the most common CRO mistakes. We picked those out of many potential mistakes as we believe these are common, easy to fix and can yield significant results. These tips and many more are all part of the knowledge base we built when we designed FormTitan’s auto CRO engine.
Learn more about the top 10 form optimization mistakes

Top 10 conversion rate optimization tips that will improve your online form conversions


Conversion rate optimization (CRO) is all about getting more out of your traffic. If you are not familiar with it, take a look at our 
intro to CRO. In this short post we will cover some of the most important CRO tips. We picked those out of hundreds of such tips as we believe they are common, easy to fix and can yield significant results. These tips and many more are all part of the knowledge base we built when we designed FormTitan’s auto CRO engine.
Read more about the top 10 tips for 
Conversion rate optimization

Sunday, June 26, 2016

Create an online form with built-in Sentiment Analysis Using Google’s Prediction Engine


If you like using open-ended text elements in your forms, than this tip is for you. If you get lots of daily or weekly submissions - then it's definitely for you. 

Some people may argue that it's much easier to analyze and score forms with structured, closed-ended elements like: checkboxes, dropdown menu items and radio button selections. However, in many cases you want to let your customer voice themselves using open text to ask a question, require something or provide feedback. The main drawback usually associated with such input is that your staff needs to manually read each and every entry.
Read more on form titan built-in Sentiment Analysis

Israeli based FormTitan releases the first Form Builder service with built-in Sentiment Analysis and advanced optimization features




As a business, are you dealing with a large amount of customer feedback or support requests? How do you know which ones need escalation without manually reading all? Technologies which can predict and automatically provide sentiment analysis for text have been around for a while.  However, until recently such technologies were expensive, required coding and were used only by larger corporates who could afford the costs.

FormTitan just launched a Form builder which provides such sentiment analysis capabilities.  You can try it out yourself at the following demo page: https://prediction.formtitan.com/sentiment-analysis
FormTitan’s Sentiment Analysis is powered by Google Cloud Prediction API

Sentiment Analysis is only one of many optimization features presented by FormTitan. Built-in chat, A/B split  testing, conditional logic, heatmaps  and payment integrations are some of the other features included with this new service.

FormTitan is owned by FormLogic, a privately held israeli based company since 2005
For more info contact:  ron@formtitan.com

Saturday, June 25, 2016

Online forms with Google Calendar integration



If you use a form to enable service booking or to manage a shared resource (e.g. a meeting room). You’ll probably want to connect your form directly to a calendar. Create new events directly from your form and view them on your designated calendar. You will still get an email for each new submission, but it will also be automatically inserted into your calendar.
read more about how to integrate your form with Google Calendar

Friday, June 24, 2016

Building and optimizing a Squeeze Page Using a professional form builder


Squeeze pages have one goal - to squeeze some data from visitors. Any page where visitors land on is by definition a “Landing page”. But a squeeze page tells you more about its design: It has to leave a visitor with no other choice but to fill in the required fields in order to proceed, no other links and wayouts. Obviously some, maybe even most visitors may not like being “squeezed” and will just abandon the page. This is exactly why you must understand landing and squeeze page optimization. By optimizing your design and message you will be able to minimize the number of visitors who abandon your squeeze pages.
Read more about 
Building and optimizing a Squeeze Page

Thursday, June 23, 2016

Optimize your Landing Pages for coversions Using a professional form builder


You don’t get a second chance to make a first good impression they say….  Well this might be true in real life.  In online marketing you do.   There is always the next visitor and your next campaign. This is exactly why you must understand landing page optimization. By optimizing your design and message you will keep improving that first impression which in turn will translate into higher conversion rates for your pages.

What can you do to optimize your landing pages? 
It all starts with a good design and message. You think you nailed it? Think again, and then put it to test. The first step is to make sure you did not do any mistakes in designing your form. That’s where FormTitan’s CRO engine comes handy.
Read more about how to 
Optimize your Landing Page

Wednesday, June 22, 2016

Are you using the simplest and most common way to test and compare two designs? Are you A/B Testing?


What is A/B testing ?

A/B testing is simply a way to decide between two alternatives. A traditional A/B test system lets you specify two variations of a form. Then it divides your viewers, around the same time, into two groups of the same size. One group gets to view form ‘A’ and the other form ‘B’. When the test is done you can easily see which of the variations worked better for you.
Read more about A/B Testing

Use an Exit Popup Form to fight bounced traffic and improve conversion rates in 2016



Landing pages are a great thing. You design and optimize them to max your conversions. However, as you probably know, most visitors will bounce off your pages without leaving a trace, frustrating isn’t it? Exit pop-up pages usually get a lot less attention than landing pages. People are used to spending time (and money) around the point where new visitors enter their website. They usually neglect to think about trying to winback and save all those who bounce off it. Read more about Exit pop-up form.

Sunday, June 12, 2016

How to improve your online forms conversion rate using A/B testing in 2016

What is A/B testing ?
A/B testing is simply a way to decide between two alternatives. A traditional A/B test system lets you specify two variations of a form. Then it divides your viewers, around the same time, into two groups of the same size. One group gets to view form ‘A’ and the other form ‘B’. When the test is done you can easily see which of the variations worked better for you.

Ok, so i understand A/B testing is important, now i need to choose an online form builder   

There are really few options here and the best 2 options we know of are FormTitan and FormStack.
Take a look at a detailed comparison :  FormTitan vs FormStack, alternative to FormStack

FormStack A/B testing Vs. FormTitan.  What about C and D..?
A/B testing is the simplest and most common way to test and compare two designs.
For example if you are not sure about your background color or image, or what to put on your submit button,  A/B test lets you run two versions one along the other and see which one performs best (read more about a/b testing basics).
So far so good, and a simple solution like FormStack’s A/B test feature  would cut it for you.  So why would you need more?













Learn more why FormTitan is a great alternative to formstack
What is a Multi Variants A/B Testing and why you may need it?
When you are not sure about more than one variant, e.g. you want to test both your background image and your key message,  A/B testing becomes a bit more complex.  Let's take a quick example: Say you have two background images:  a and b.  And also two headers you want to test: c and d.    You now have 2 variants with 4 options:  (a,c), (b,c), (a,d),(b,d).  
Using the simple A/B test scheme you will need to run your test 4 times, compare all the results and check for the best.     This was a simple two variant test.


What’s the advantage of an A/B/C/D... test?
In this type of test, you simply specify all the variations you want to test.
And within one test you’ll get the answers you need.   So instead of running several separate A/B tests, you run one test with all the versions you want to compare.   Keep in mind that whenever you are dealing with multivariate testing you will need more traffic to get accurate answers.


Bottom line, A/B Test is a must, it will save you money and will give you more leads
A/B test is great.  When you can’t decide  between two design options that’s all you need.    If you want to get a bit deeper and have more variants you want to test, you’ll quickly find that the simple A/B test approach is a bit limiting, and it would be much easier for you to work without limiting yourself to only two options.
The most important thing is to understand that by using A/B testing you can optimize your form to a specific audience, so you will spend less budget on online campaigns, and your conversion rate will increase.


How is it done by FormTitan, is it really good ?
FormTitan manages to give you the best of both worlds.   Get the simplicity of an A/B test, but without its limitations.   You can create as many variations as you want for your form:  change headers, colors, background image, submit button, etc.  Just click to add any version you want into the test and you are done.   FormTitan will automatically split the traffic between all the versions you specified and let you know which one is your winner.